STEPHANIE MAI BRIDAL & COUTURE
CLIENT: Stephanie Mai Bridal & Couture
ROLE: Creative direction, photography
SERVICES: Concept development, art direction, photography
COLLABORATORS: Forest & Ivory Films (videography) [add stylist, hair and makeup, models, if you want to credit them]
Stephanie Mai Bridal is a Portland, Oregon bridal atelier known for custom, one-of-a-kind gowns. Each piece is designed with the individual bride in mind, from the first private appointment through the final fitting. This project was a campaign shoot designed to show the craftsmanship and personality behind her work.
The Challenge
Stephanie’s designs are made to make the wearer feel beautiful, elegant, and a little bit magical, and the imagery needed to carry that same feeling. The goal was to create imagery that matched the quality of the gowns and give the brand fresh content for its online channels.
The Approach
I built the concept around romance: airy and timeless, with a touch of mystery. Photographed at the McLean House in West Linn, Oregon, the shoot paired an old cottage and Victorian-inspired settings with exaggerated florals and deep, moody colors, giving Stephanie’s gowns a setting that felt romantic, a little haunting, and magical. I directed and coordinated the entire production, from concept and styling to florals, location, and shot flow, while Forest & Ivory Films captured the campaign in video. The result was a full set of fresh content for all channels.
The Work
A campaign built on romance and mystery, with gowns set against vintage interiors, exaggerated florals, and deep, moody color.
The Results
The campaign gave Stephanie Mai Bridal a cohesive set of images that matched the elegance and magic of her designs, with a mix of full-length, detail, and moment-based frames ready for her media channels.